The Maldives has been awarded the third best exhibitor in the Asia, Australia and Oceania category at the ITB Berlin Exhibition 2015, the world’s leading travel and tours show.
The Maldives Marketing and Public Relations Company (MMPRC) explained a statement that the awards were handed out after bachelors and masters students at the Cologne Business School (CBS) evaluated all 11,000 booths during the first three days of the exhibition.
“These stands were assessed according to numerous criteria such as creativity, originality, service quality, sustainability and special effects,” MMPRC explained.
South Korea came in first place and India was placed second.
After accepting the award at a ceremony organised by CBS on Saturday night, MMPRC Managing Director Abdulla Ziyath thanked industry partners for their collaboration in making ITB 2015 a success.
Last week, the Maldives was named the official country partner for the 2016 ITB Berlin Convention. Egypt was this year’s country partner.
“Starting from 10th March 2015 till the beginning of ITB 2016, Maldives together with ITB will be promoting the event on different media platforms,” the MMPRC said.
The MMPRC also launched its ‘Visit Maldives 2016’ campaign at the trade show, which took place from March 4 to 8 in Berlin, Germany.
“There have recently been some negative reports about protests in Malé,” said Mohamed Khaleel, Chairman of the MMPRC.
“We are a growing nation, and everyone here knows how important tourism is for us. The problems must be resolved, and we shall do all we can to maintain security and to ensure that this sector, the backbone of our economy, is not put at risk in any way.”
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